Media & Marketing
Google HK, Pokémon GO launch 'PokéStops' at 3 recycling stations
Google HK, Pokémon GO launch 'PokéStops' at 3 recycling stations
Players can collect in-game items at the designated stops on 7 and 8 December.
3 Hongkongers land on Forbes Asia's Power Businesswomen 2024
The youngest is Stephanie Lo, vice chairman of Shui On Land.Three Hongkongers were included in Forbes Asia’s Power Businesswomen 2024 for being the...
Mainland ex-pats in HK respond best to culturally relevant digital ads
The best platforms for these ads include Douyin and WeChat.
62% of film and TV workers face wage delays
Almost a quarter suffered delays of one to three months
Hong Kong's Forbes 50 richest combined wealth falls 9%
Hong Kong’s wealthiest saw his fortune dip by 7%.
3 Hongkongers enter Forbes’ 50 Over 50 Asia list
One of the awardees is incoming HKEX CEO, Bonnie Chan.
What are the most searched properties in Hong Kong in 2023?
Two of the 10 popular searches are shopping complexes.
Human-driven content vs AI-generated: Which do Hongkongers prefer?
In consumer marketing, 24% prefer AI-generated content.
Generative AI powering Hong Kong’s media growth
E&M expert Cecilia Yau nuetralises fears of AI taking over jobs, saying creatives will find their jobs easier with use of technology.
Entertainment and media veterans need not fear generative AI – expert
Media expert says AI technology will even benefit senior practitioners in E&M industry.
Unlocking the real value of AI’s productivity revolution
By Lawrence Chia, group chairman and CEO of Pico Far East Holdings Limited.
5 ways to ensure brand growth when working with micro-influencers
Businesses confirm ‘micro is mighty’ as brands make US$5.78 per US$1 spent on influencer marketing.
Entertainment, media revenue growth to slow down anew: PwC
The compound annual growth rate will be slower than the global rate.
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What are the best platforms for influencer marketing in Hong Kong?
The most popular is Instagram, which is used by 53.77% of HK influencers.
Could vaccine passports move the economic needle?
Some reflection is perhaps in order as we approach the second anniversary of COVID-19’s initial outbreak.
Asiaray net loss widens to $113.7m in H1 2021
This is because its new projects were still at the ramp-up stage, on top of the pandemic-related challenges.
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