Media & Marketing

State-funded incubator boost startups in creative industries

State-funded incubator boost startups in creative industries

The Design Incubation Programme supports ventures in fashion, interior design and media amongst other creative fields.

Hong Kong Business High Flyers Awards 2017 lauds 23 exceptional firms

More than 100 guests attended the awarding ceremony on 16 January.

Digital marketing trends to watch in Hong Kong

The world of digital marketing never remains static. Technology is developing new and innovative ways to engage with audiences in the Hong Kong market...

MullenLowe Profero bags Advertising award at the 2017 Hong Kong Business International Business Awards

The firm was recognised for its work on The Peninsula Hotels’ Festive Campaign.

Hong Kong Business Awards 2017 honours 26 outstanding firms

Almost 100 executives attended the awarding ceremony on 25 July.

Hong Kong TV broadcaster sweetens buyback offer

It boosted its offer price to $35.075 from $30.50.

Here's where B2B businesses in Hong Kong should head in 2017

If you run a B2B business in Hong Kong, these days your clients are making decisions about your offerings based on more than your price and...

Building smarter Hong Kong retail with in-store AI

Behind the bright facades of their shop windows, there is a darkening gloom enveloping Hong Kong retailers. And it's no wonder: August 2016 was the...

Developing successful customer relationship in Hong Kong

Not long ago, Hong Kong businesses were in full agreement that the keys to success were a good quality product, a low price, and excellent customer...

An invisible innovation is a successful innovation

Innovations should be seamlessly invisible. Not invisible as in it can’t be seen with the naked eye, but invisible so that it’s not noticed if people...

OTT, taking plays out of TV/Broadcasters playbook

With Over-the-Top Internet-based programming having changed and adapted to TV viewing behaviour, quality-of-service is becoming the online TV industry...

Selling effectively: harnessing the power of big data

Effective sales is a very simple concept to describe: a company finds customers and then sells its products and services to them. But to put this...

Spending your advertising budget wisely

A recent report by admanGo focuses on some recent Hong Kong advertising spending figures. Confirming everyone's suspicions, the total ad spend in the...

Overcoming retail challenges in Hong Kong

2015 was not an easy year for retailers in Hong Kong. The latest report from the government’s Census and Statistics Department officially proves what...