OWOWWW eyes air services beyond drone shows

The startup owns more than 1,000 drones for aerial displays.

OWOWWW Creative (Hong Kong) Co. Ltd. is using fleets of drones and fireworks to stage aerial light shows whilst seeking to expand into other low-altitude aircraft services.

Founded in 2024, the startup owns more than 1,000 drones, including units designed to carry fireworks and create synchronised aerial patterns through pre-programmed flight sequences.

A typical project costs $700,000 to $1.2m, depending on aircraft numbers, location, and seasonality, Chairman Alan Wan told Hong Kong Business.

“The key issue is flexibility—other competitors rent their equipment for each show,” he said in a video call. “When there is demand for a very quick turnaround, logistics becomes a bottleneck.”

Wan said their drones come from a robotics manufacturer in Shenzhen and were selected for reliability and weather resistance.

The startup has staged shows for financial institutions, insurers, brands, and the Hong Kong government. It also provides livestreaming, edited video clips, and social media distribution services.

Beyond entertainment, OWOWWW is developing low-altitude aircraft services after Hong Kong launched Regulatory Sandbox X in November 2025 to test drone uses, including logistics, deliveries, inspections, and rescue operations.

Wan said the company is discussing flight routes and landing sites with local authorities for potential passenger and cargo services.

The company also plans to provide search-and-rescue services, including firefighting and disaster recovery support.

OWOWWW plans to expand into Thailand, Singapore, and Malaysia within the next nine months, he added.