Hong Kong to showcase at MIPIM Asia 2010

Urban development and heritage conservation highlights city's capability to host Meetings, Incentive travel, Conventions and Exhibitions.

The Development Bureau of the Hong Kong SAR Government will showcase major development projects, including the Kai Tak Development, during MIPIM Asia 2010, Hong Kong, November 10-12, according to a Reed MIDEM announcement.

The Hong Kong Pavilion will feature the Development Bureau's major works and achievements. The focus of the pavilion will be to promote and enhance urban renewal and heritage conservation in Hong Kong through the exhibition of key projects and initiatives. It will illustrate the importance of preserving cultural heritage and also the need for the revitalisation of historic buildings and areas in Hong Kong.

In addition, the Hong Kong Pavilion will showcase work on the Kai Tak Development, one of the ten major infrastructure projects announced by the Chief Executive in 2007 and a mega harbour front development, which has commenced infrastructural works since July 2009. The Kai Tak Development project, on the site of the former Kai Tak Airport, is to redevelop the land into a mixed-use residential and commercial area. It comprises high impact projects such as a cruise terminal, a multi-purpose stadium complex and public rental housing development.

"Hong Kong is a perfect destination for MICE (Meetings, Incentive travel, Conventions and Exhibitions). We are pleased that MIPIM Asia has been held in Hong Kong since 2006. The Hong Kong SAR Government, through Development Bureau, will take part in MIPIM Asia this year to showcase our commitment to pursuing a policy of sustainable urban renewal which respects Hong Kong's unique heritage," the Secretary for Development, Mrs. Carrie Lam, said.

"We are delighted that the Development Bureau is showcasing its major projects at MIPIM Asia 2010," says Reed MIDEM's Chief Financial Officer and Property Division Director Christophe Chupot.

"International Participants (retailers, multinational corporations) seeking to expand their presence in Asia will have the opportunity to learn about Hong Kong Government's upcoming urban design and its commitment in building a quality living environment through urban regeneration while preserving Hong Kong's rich heritage. This will be a unique highlight at our event to further promote Hong Kong as a world-class city."

In 2009 and against an unprecedented economic backdrop, MIPIM Asia brought together 2,000 leading international real estate executives to explore new business partnerships. Government authorities representing Singapore, Taiwan, China, Australia, Japan, Philippines, and France also participated at MIPIM ASIA 2009. With 42 countries represented, the event is the premier B to B gathering of the commercial property industry in Asia Pacific.

In 2010, MIPIM Asia will welcome Nobel laureate economist Joseph Stiglitz who will make a keynote address at the event.