Media & Marketing

Providing a customized customer experience in Hong Kong

Providing a customized customer experience in Hong Kong

Over 60% of organizations in North Asia particularly Hong Kong, Taiwan and Korea expect transformation in the areas of customer experience and care...

How Hong Kong companies can benefit from linking physical and virtual worlds

Hong Kong is a 7 million inhabitants’ city where everything is accessible within 2 hours transportation and where the internet is omnipresent. Hong...

4 top secrets of highly effective networkers in Hong Kong

If you are a professional living and working in Hong Kong, then you probably spend a lot of time in attending breakfast sessions, day time...

9 communications trends to watch out for in 2013

2012 was a mixed bag of highs and lows. Despite a sluggish global economy, humans continued to surprise with their endeavor and ambition to go where...

Digital vs non-digital advertising in Hong Kong

“Going Green, Recycle and Protect the Earth”, was a message endorsed by the Hong Kong Environmental Department showcased through a banner ad attached...

What does search ranking mean to businesses?

Every year, Google releases an end-of-year list of the fastest rising search terms from Hong Kong. We call this list “Zeitgeist” because we think it...

ShiFang warns of loss

An advertisement distribution agreement was terminated.

Neway Group clarifies media reports

The articles related to a recent labour strike.

Neway Group workers on strike

Involved are approximately 400 out of 2,100 workers in Shenzhen.

China Tianrui refutes media reports in Hong Kong

It described the reports as unjustified and groundless.

The intricacies of online advertising in Hong Kong

Since the first blogs appeared a little over a decade ago, they have inspired as much controversy as they have content. In many ways also, blogging...

Why nonprofits should not do TVCs

Tung Wah Group of Hospitals launched a TVC recently, which is the first ever similar campaign in its 142 years history of serving the Hong Kong...