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CO-WRITTEN / PARTNER | Staff Reporter, Hong Kong

Atradius: A new unrivaled standard for credit management and trade credit insurance

Atradius won the Hong Kong Business International Business Awards 2018 for Insurance Technology category.

Global distribution expansion can have great risks. Determining a trading partner’s credit terms and limits can be a dilemma for credit managers. Too conservative or too safe credit policies can restrict expansion and limit opportunities to grow. Not a losing situation, but definitely winning less.

A new unrivalled standard
The heart of the matter when it comes to extending or expanding open trade credit is to have a partner who is a world leader is trade credit insurance, surety and collections services worldwide and one who understands you and your markets. Atradius has set a new unrivalled standard for credit management and the trade credit insurance industry.

“Asia has great potential and many companies have yet to realise the full value of credit insurance. It’s not just for high risk trade partners or geographies,” states Mr. Vincent Ku, Country Manager for Hong Kong and Taiwan. “Astute credit managers need to evaluate coverage on their top 10 buyers as well.”

One of Atradius’ greatest global challenges is the transparency of financials in many countries. Local expertise is a success determining factor. Atradius’ clients can confidently rely on local expertise from the over 160 Atradius offices around the world directly or through online access to credit information on millions of companies worldwide. Credit managers can make best informed decisions supported by information on business environments, customs and laws of the countries their company operates in or wishes to operate in. That data base continues to grow.

Risk management is a dynamic business in a fast paced financial environment. Atradius Atrium is the new industry standard in Credit Insurance policy management. The Atradius Atrium platform allows credit managers to assess and manage their own policy account at anytime from anywhere. Atradius customers can easily identify risks, monitor risk portfolio performance and find new business opportunities using Atradius Insights, a sophisticated online analysis program.

“Our operation has excelled in assisting and advising clients in Hong Kong and Taiwan in the manufacture and distribution of consumer electronics. From sub-assemblies to finished product distribution. Our clients supply the largest retail chains in Hong Kong,” says Ku. “We partner with our client.”

Relationships are a big factor in Atradius’ success. “We are not here to only do business,” Mr. Ku says, “We can only grow if our partners grow. We forge trusted partnerships by listening to our clients, by understanding every aspect of their business from the nature of their industry, their suppliers and their buyers. In this way we are able to tailor our solutions and products to minimise their trade risks and maximise their recovery globally. We proactively discover how can we help them or how can they help Atradius.” The results speak for themselves-an independent research done by TechValidate that showed that “97% of surveyed customers would recommend Atradius to other organisations".

Atradius provides trade credit insurance, surety, and collections services worldwide through a strategic presence in more than 50 countries. Its credit insurance, bonding, and collections products help protect companies throughout the world from payment risks associated with selling products and services on trade credit. Atradius is part of Grupo Catalana Occidente (GCO.MC), one of the leading insurers in Spain and worldwide in credit insurance.

Atradius Crédito y Caución S.A. won the Hong Kong Business International Business Awards 2018 for Insurance Technology category.

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