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6 months ago

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HKB Technology Excellence Awards 2024 Winner: HSBC in the Analytics - Financial Services category

HSBC's Travel Guru won the Analytics - Financial Services category at the Hong Kong Business Technology Excellence Awards 2024 for its innovative approach to enhancing travel experiences.

Jiahao Teo, Managing Director, Global Head of Data, Analytics of CRM, Global Private Ranking & Wealth And WPB HK & China, emphasises the power of predictive analytics to personalise travel insights, engaging over 260,000 members through tailored rewards and proactive nudges that elevate customer satisfaction.

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