HKB Technology Excellence Awards 2024 Winner: BOC Group Life Assurance Company Limited
BOC Group Life Assurance Company Limited was honoured with the App - Life Insurance categoryat the HKB Technology Excellence Awards 2024 for its Live Young Rewards App.
Toni Tse, Head of Digital Innovation & Growth, emphasises the app's unique biological age model and its role in enhancing user engagement through social gamification.
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