Japanese drugstore chain takes first step in overseas expansion in Hong Kong

Using the city as skirmish entering Asia market.

Japanese drugstore chain Daikoku Drug opens its first overseas store, using the city as its regional headquarters for overseas expansion, targeting Greater China and Southeast Asian markets, said Invest Hong Kong (InvestHK).

Founded in 1957 in Osaka, Daikoku Drug offers a wide range of goods at competitive prices over its 160 stores across Japan.

The company is now entering international markets starting with Hong Kong, "the Hong Kong office will serve as the regional headquarters for Daikoku Drug's expansion into Greater China and Southeast Asia,” said Shintaro Kambe, Chief Executive Officer of Daikoku (HK) Co Ltd.

The public can visit Daikoku Drug’s official website for more information visit.