New iPhone 5S available for pre-order in Hong Kong

Pre-orders to begin September 17.

Apple’s Hong Kong retail site allows customers to reserve an iPhone 5S beginning or iPhone 5c online beginning September 17 for pickup at an Apple Retail Store on September 20.

Apple is boosting its sales efforts in Hong Kong, a large but untapped market. It operates three retail stores at the ifc Mall, Festival Walk and Causeway Bay.

Analysts said that by allowing online pre-ordering, Apple will prevent the long queues that put-of some customers.

 

 

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