(From left to right) Pratthana Leelapanang, Chief Consumer Business at AIS; Darius Delgado, Head of consumer Mobile Business at Globe; Alex Kun, Chief Product & Innovation Officer, Digital Ventures at HKT; Matt Williams, Managing Director of Customer Solutions at Optus; Anna Yip, Chief Executive Officer, Business Development at Singtel; Tony Lin, Chief Consumer Business Officer at Taiwan Mobile; Derrick Heng, Chief Marketing Officer at Telkomsel announced to initiate a collaboration to launch the world’s first cross-border telco rewards programme.
HKT joins Asian telcos for a first-of-its-kind cross-border rewards programme
The telco alliance will roll out the programme in 2H24.
HKT has allied with Singtel, AIS, Globe, Optus, Taiwan Mobile, and Telkomsel to launch a first-of-its-kind cross-border rewards programme.
The programme set for roll out in 2H24 will allow eligible travellers to enjoy special offers and redeem vouchers for transport, dining, merchandise, services and other incentives from the partner telcos' apps conveniently when they visit Hong Kong, Thailand, the Philippines, Australia, Singapore, Taiwan or Indonesia.
The programme will also allow travellers to access customer support from their telco via calls or online whilst overseas for free.
"Through this collaboration, we are delighted to extend these privileges to customers of the Alliance visiting Hong Kong, enriching their local travel experiences and contributing to the tourism industry in Hong Kong,” Monita Leung, CEO of Digital Ventures at HKT, said.
“Moreover, HKT customers can relish the convenience of a seamless journey and take advantage of enticing cross-border special offers when travelling to the markets within the Alliance,” Leung said.
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