CTF Life celebrates double victory at the Hong Kong Business Technology Excellence Awards 2025

The company’s exemplary digital platforms received top honours in both the Online Services - Insurance and Digital - Insurance categories.

CTF Life triumphed at the Hong Kong Business Technology Excellence Awards 2025, receiving recognition for its innovative digital platforms that are transforming the insurance landscape. These award-winning solutions deliver speed, simplicity, and intelligence across every touchpoint, providing seamless insurance support and transforming the insurance broker experience.

Reimaging customer experience with a game-changing digital platform

The reimagined digital platform is a sleek, all-in-one solution that makes interactions faster, smarter, and more seamless than ever.

Gone are the days of paperwork and long wait times. This platform puts speed and simplicity at the forefront, allowing customers, Life Planners, brokers, and operations teams to handle service requests with just a few taps. Whether initiating a claim or updating a policy, most requests are processed instantly, whilst others are completed significantly faster than traditional methods.

What truly sets this platform apart is its adaptive design. It intelligently tailors itself to user preferences and delivers a seamless experience across all devices and locations. Whether at home, in the office, or on the move, users enjoy a consistent, intuitive experience that makes managing insurance matters effortless.

The results speak for themselves. Customer satisfaction is soaring, with turnaround times slashed and service quality elevated. Life Planners and brokers benefit from gaining back valuable hours, enabling them to focus on what truly matters: fostering relationships and growing businesses. Meanwhile, operations staff benefit from automated processes that reduce manual workloads and free up time for more strategic, high-impact initiatives.

CTF Life’s digital customer services platform is not just a tech upgrade – it is a complete transformation of how insurance is delivered. It’s faster, friendlier, and future-ready.

Revolutionising insurance brokerage

In a bold leap toward digital transformation, CTF Life unveiled iPartner – an all-in-one digital platform purpose-built for insurance brokers. Designed with deep insight into the broker experience and powered by advanced AI technologies, iPartner redefines how brokers connect, operate, and grow in today’s fast-paced insurance landscape.

Backed by the Chow Tai Fook Group (CTF Group) ecosystem, iPartner seamlessly integrates every essential function a broker needs – from customer engagement and policy applications to post-sales service and performance analytics – into one intuitive, digital-first experience.

One of its standout features, the iPartner Document Center, offers brokers 24/7 access to the latest updates on products, promotions, and services across the CTF Group. No more chasing emails or outdated files – just instant, reliable information at their fingertips.

iPartner also transforms underwriting into a collaborative, real-time digital experience. Brokers, customers, and CTF Life’s operations team can interact directly within the platform, eliminating delays, reducing friction, and elevating service quality across every touchpoint.

By digitising the entire insurance sales journey, iPartner not only boosts operational efficiency but also unlocks new business opportunities and delivers greater value to customers. It is a smarter, faster, and more agile way to do insurance.

CTF Life’s digital transformation journey reflects a bold vision for the future of insurance – one that prioritises agility, intelligence, and human-centric design. By harnessing technology to simplify processes, empower stakeholders, and elevate service standards, the company is not only meeting the evolving needs of today’s customers and brokers but also shaping the future of the industry and setting new benchmarks. With innovation at its core, CTF Life continues to deliver on its promise of creating value beyond insurance, redefining what excellence looks like in the digital age.

The Hong Kong Business Technology Excellence Awards honours companies and organisations that are driving innovation, transforming industries, and setting new benchmarks for excellence in Hong Kong’s tech landscape.

The Hong Kong Business Technology Excellence Awards is presented by Hong Kong Business Magazine. To view the full list of winners, click here. If you want to join the 2026 awards programme and be acclaimed for your company's outstanding contributions in pursuit of technological innovation, please contact Julie Anne Nuñez-Difuntorum at [email protected].