Hong Kong Life rolls out insurance brokerage network

Brokerage partners aim to provide financial solutions across different segments.

Hong Kong Life Insurance Limited officially launched its insurance brokerage distribution channel on 4 November.

Supported by its foundations in Hong Kong and resources from Yuexiu Group, Hong Kong Life is pushing forward its development strategy beyond its established bancassurance business.

The milestone will expand the insurer’s business and develop its distribution and service network to provide a wider range of life protection and wealth management solutions.

Hong Kong Life said insurance brokerage partners play a crucial role in catering to an evolving market for wealth growth, wealth transfer, protection and retirement planning.

Through its brokerage channel, the insurer will work closely with its partners in providing insurance and wealth management solutions suited to the needs of different customer segments.

The insurer said it will be enhancing and expanding its products and services whilst also raising operational efficiency and digitalisation. It will also improve product training, sales support and brand promotion to sustain collaboration with its insurance brokerage partners.

“By continuously enhancing the competitiveness of our products, operational efficiency and service quality, we aim to work together to create greater value for our customers and business partners,” Raymond Chang, CEO of Hong Kong Life, said.