Cathay and Zurich collaborate for insurance and rewards programme

This will allow Cathay members to access insurance whilst earning air miles.

Cathay and Zurich Insurance (Hong Kong) have partnered to offer the former’s members insurance solutions that will also reward them with Asia Miles.

In a joint statement, the companies said the Cathay x Zurich partnership - Protect daily lives, Earn Miles programme will provide “a selection of general insurance solutions alongside a seamless customer journey.”

“By offering well-rounded lifestyle protection—including Mobile, Home, and Motor insurance— to Cathay members, we are pleased to partner with Cathay to ensure that members are fully covered both in the air and on the ground,” said Zurich Insurance (Hong Kong) CEO Eric Hui.

The partnership will maximise the expertise of Zurich Edge, a digital partnerships proposition designed to deliver solutions to customers through established partner ecosystems.

For easier access, Cathay members can upgrade their protection through seamless embedded insurance on Cathay Shop. The platform will also offer free screen protection for selected products to celebrate the new partnership until 30 June.

Members who enrol in Zurich’s general insurance products through Cathay’s online sales platform can earn 1 Asia Mile for every $2. They can also earn 100 Asia Miles if they sign up online and select one lifestyle protection.