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Press photo / Opening day at The Twins and SOGO Kai Tak.

Lifestyle International opens The Twins Tower I in Kai Tak

Tower I will be anchored by SOGO Kai Tak, a new Japanese-style department store.

Lifestyle International Holdings Limited (Lifestyle International) has announced the grand opening of The Twins Tower I, which is set to transform Hong Kong and become the city’s newest landmark and retail destination.

The Twins is the latest flagship project developed and operated by Lifestyle International, spanning eight years from land acquisition, conceptual development, and construction, to leasing.

The project represents a total investment of over HK$15b and is expected to generate around 3,800 jobs.

At over 1.1 million square feet of gross floor area, the Twins is a mixed-use commercial project comprising two towers, each standing 120 metres tall with 22 storeys above ground and 4 below ground.

The project covers 61,000 sq. ft. of greenery and two signature sky gardens to provide a leisure area.

Moreover, The Twins has also achieved the highest Provisional LEED and BEAM Plus Provisional Platinum certification to ensure that long-term operation will be guided by the standards of energy reduction and sustainability.

Tower I will be anchored by SOGO Kai Tak, a new Japanese-style department store. The new flagship project will host over 480 brands, including 22 renowned labels making their first appearance in Hong Kong by debuting their first brand retail venue at SOGO Kai Tak Store.

Shoppers can explore a variety of crafted zones tailored to their preferences, starting from beauty and beauty services on B1/F and G/F, international luxury and jewelry on G/F and 1/F, and ladies’ fashion, accessories, and lingerie on 2/F.

For those fashion enthusiasts, 3/F offers executive fashion, golf wear, and men's essentials. For urban casual styles, accessories, and shoes, they can head to 4/F, whilst sports enthusiasts will find everything they need on 5/F.

Families can shop for baby and children's wear, goods, and toys on 6/F. Home appliances, cookware, and tableware are available on the 7/F, with bedding, travel, healthcare, and personal care on 8/F.

The 9/F features luxury tableware and home decoration, along with the first SOGO VIP Lounge.

In the following months, Tower I will subsequently reveal its restaurant park, providing three floors of restaurants and eateries; TT SITE, a 25,000 sq. ft. multipurpose and exhibition space; and Sky Koen, an over 19,185 sq. ft. sky garden and sculptural park.

The restaurant park can be visited on 12/F, 14/F, and 15/F.

Honoring the opening of Tower I within the local community, the SOGO Kai Tak Store is presenting a "Kai Tak Fest" until 1 December, featuring over 1,000 exclusive offers across beauty, skincare, fashion, and household items.

For loyal prestigious SOGO Rewards members, they can receive HK$200 SOGO Kai Tak Store eCash coupon, including a HK$50 beauty eCash coupon, two HK$50 designated counters eCash coupons, and two HK$25 dining eCash coupons upon a HK$2,000 accumulated purchase, with a maximum of two sales memos on the same day at SOGO Kai Tak Store.

During the SOGO Thankful Weeks until 24 November, members can receive HK$100 SOGO Kai Tak Store eCash coupons including a HK$50 Beauty eCash coupon and a HK$50 Designated Counters eCash coupon, upon a single net purchase of HK$1,200 at SOGO Causeway Bay Store and SOGO eStore.

Members can also ⁠redeem close to 300 pieces of POINTASTIC rewards with points and a designated amount at up to 50% off.

During Kai Tak Fest, there are also exclusive offers for selected members, which include receiving an eCoupon to redeem a special edition YOSHINOTOMO “kisaki" mini sake set worth HK$688 upon accumulated purchase of a designated amount on the same day and enjoying 2x SOGO Rewards points on the first purchase, a maximum of 10,000 bonus points, as well as daily 1-hour free parking at The Twins.

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