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MEDIA & MARKETING | Cesar Tordesillas, Hong Kong
Published: 27 Apr 11
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Hong Kong gift fair attracts 4,070 exhibitors

The HKTDC Hong Kong Gifts and Premium Fair opened at the Hong Kong Convention and Exhibition Centre with some 4,070 exhibitors. It is a new fair record.

 

“Hong Kong is the world’s most important sourcing hub for gifts,” said Jeffrey Lam, Chairman of the organising committee of the event, which runs until 30 April. “Buyers can find all kinds of gifts products, from basic items to the most sophisticated ones, under one roof.” Mr Lam said the record number of exhibitors at the fair perfectly rounds out the peak April sourcing period.

The 26th edition of the fair, organised by the Hong Kong Trade Development Council and the Hong Kong Exporters’ Association, responds to global demand for eco-friendly and health-related products. The event features two new zones: Green Gifts and Personal & Well-being Gifts, the latter including pampering and health-related products such as toiletries, bath sets, spa accessories and healthcare electronics. Another new highlight this year is Treasure Hunt, showcasing a wealth of gift ideas designed to drive business. These include electronics products and gadgets, executive gifts, fun items emphasising design, seasonal and festive offerings, sporting and outdoor items, and toys.

The fair’s Tech Gifts zone returns with electronic gifts, including the latest in mobile entertainment. Among the popular items are note pads with solar chargers for mobile phones, and a variety of USB and PC peripherals.

Mr Lam said that the products offering environmental and high-technology features are backed by a wide range of gifts and premiums with solid design elements. “Quality products with multiple functions and those that comply with green regulations are always well received by buyers,” he said.

Supporting that trend, the World of Gifts Ideas zone brings together popular gifts, while the Hall of Fine Designs features high-end, branded items and designer collections. Companies represented in the zones include France’s Cerruiti 1881, Germany’s NICI, Tangle from the United States and such Hong Kong companies as Adda, Topchoice, Winko, PSL, OOObject, Homade and Xoopar. Renowned Hong Kong designers Prudence Mak, Eddie Hui, Vincent Wong and Angus Wong are also displaying signature collections and design services.

The fair welcomes exhibitors from 36 countries and regions. For the first time, Japan is among the show’s group pavilions. Other pavilions are organised by the Chinese mainland, France, Germany, India, Indonesia, Italy, Macau, Malaysia, the Philippines, Singapore, South Korea, Taiwan, Thailand and the United Kingdom.



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Tags: gift fair, eco-friendly products, health-related products

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